For DOOH operators

Digital out-of-home is the classical medium closest to digital — and the furthest from it in how it is sold. Faces go out in packages agreed over the phone, and network load becomes visible towards the end of the month at best.

What gets in the way today

• Inventory is described in a spreadsheet: faces, formats, slots — all of which keep changing
• Packages are assembled by hand, and network overlaps are caught once they are already running
• The impressions report is produced separately from the sale
• An agency cannot look at what is free and buy it — only ask

What the platform gives you

• Network and face management — formats, slots and availability in one place
• Online access for agencies — availability is visible immediately, placement lands in the system without a call
• Conflict checking — while the package is being built, not after it launches
• Reporting from fact — broadcasts and documents come from the same data as the sale
• TV + radio + DOOH in one interface — an advertiser builds the split without leaving the platform

Why this matters for DOOH in particular

DOOH is sold to the same agencies as TV. When the inventory sits next to television inside one media plan, it enters the split by default — instead of being a separate purchase somebody has to remember to make.

How to start

Launch takes 48 hours; integrations over the REST API carry no separate charge. Pricing · request a demo.