OpenMediaLogic automates the entire TV, radio, and DOOH ad sales cycle — from media planning to the closing paperwork. Trusted by 200+ media brands across Kazakhstan, Uzbekistan, and Azerbaijan, with an open API for seamless integration with your existing systems. Go live in your market within 48 hours, with the OML team handling the entire integration process.
OpenMediaLogic is a web-based platform that automates advertising sales across TV, radio, and DOOH. It brings everyone in the advertising ecosystem together in one shared environment — without complex integrations or months-long implementation.
OpenMediaLogic connects media groups, sales houses, and agencies through a single web-based platform — available 24/7 from any device.
TV channels, radio stations and DOOH network operators that need one platform to run airtime sales.
Sales houses that represent channels on the ad market and work with local agencies.
Media agencies and in-house teams planning campaigns for brands.
After switching from manual planning to OML, the Beeline KZ team automated bookings across 11 channels and optimized its media buying based on actual CPP.
The platform let Uzbekistan's NTRC open a transparent market to agencies and automate its reporting to the regulator.
Build multi-channel media plans with real-time GRP, CPP, and budget calculations for each channel.
Spots drop into airtime grids automatically. Channels sign off online — no phone calls, no double-selling.
Broadcast and financial reports are generated automatically the moment a campaign closes.
Move the sliders — the numbers update as you go. Estimates are based on savings our clients actually recorded between 2022 and 2025.
How it's calculated: average CPP down 18%, 12 hours saved per campaign, media planner rate ≈ ₸ 6,500/h. Figures are rounded — you'll get a precise estimate on the demo.
How it's calculated: fill rate up by as much as 25% (NTRC case: +47%), certificates and reporting automated. Figures are rounded — you'll get a precise estimate on the demo.
Scroll the strip sideways — use your wheel or swipe.
For a TV channel, the commercial side has to run as tightly as transmission does. OpenMediaLogic helps us organise ad breaks, planning and partner communication far more efficiently. What matters most to us is seeing an up-to-date picture of placements and being able to steer the team's work as it happens.
As placement volumes grow, you need tools that keep the day-to-day in order. OpenMediaLogic simplifies how we manage airtime grids, ad breaks and the channel's internal processes. It has helped us bring television workflows in line with what the industry expects today.
OpenMediaLogic lets us develop new approaches to advertising workflows and improve how market participants work with each other. We see real potential in the platform for the television industry and for building a single digital environment for professionals.
As an ad agency, we particularly value OpenMediaLogic. The platform brings everyone involved in the advertising process into one space, which makes working together and sharing information far simpler. Every stage, from planning placements to receiving reports, follows one coherent system.
We know how much time ad placements can take when every step needs watching. OpenMediaLogic makes that work more organised through a single system and automation of the key tasks. The platform is also genuinely comfortable to work with.
When you run a large number of campaigns, you need a system that keeps everything under control without wasting time on busywork. OpenMediaLogic gives us exactly that: one place to work, processes you can follow, and easy contact with everyone in the market.
We welcome being able to work through a single platform built around the needs of everyone in the ad market. OpenMediaLogic makes communication clearer and processes better organised. For agencies, it is a genuinely convenient solution.
The platform means we approve campaigns faster, manage planning better and get a fuller picture of how placements performed. We especially value the transparency and being able to handle a heavy workload through one clear interface.
Account setup, user roles and integration with your existing systems — all within 48 hours.
Build media plans with GRP, CPP and budgets calculated per channel.
Automatic placement into airtime grids. Channel sign-off happens online.
Broadcast and financial reports are generated automatically the moment a campaign closes.
OpenMediaLogic meets the transparency, audit and data-retention requirements that state media organisations work under. The platform is deployed in national partner data centres and certified against local security standards.
State channels and ministry public-service advertising. Integrated with the Ministry of Information.
The national broadcasting company, with broadcast monitoring supported.
AzTV and the state radio stations, with reporting to regulators automated.
Automating TV ad sales: how a channel can cut manual work, speed up media planning and earn more from its inventory.
Book a personal OpenMediaLogic demo. We'll walk you through the platform using your own market as the example and answer whatever you ask.
